GSU Masquerade Fundraiser
After being contacted by the Student Occupational Therapy Association at Georgia State University in November 2017, I conceptualized two distinct yet corresponding styles for their department’s first ever Masquerade fundraising event. We started with a bright, accessible design for the artwork, incorporating the main theme in a manner easy to add to fundraising marketing materials.
This event was contingent on sponsors and donations, leaving merely a 2 week time frame to get all of the large-scale event artwork conceptualized, completed, and to the printers. Working directly with the event coordinator, I used the current linework from the marketing materials as a jumping off point, directly corresponding the multi-sized prints to the event colors and feel. Instead of table numbers, I gathered a series of quotations designed to enhance conversation and to easily identify seating. The client also used these table graphics to generate interest on social media leading up to the event.
Client: Georgia State University
November 2017 - January 2018